Changing the Game

Robert Brunner, founder of Ammunition.

With a blue-chip client list that includes HP, Palm, Polaroid and Apple, Robert Brunner is no stranger to the demands of high-tech design. His gift lies in his ability to create objects that are as beautiful as they are technologically sophisticated. Previously a partner at the prestigious design company Pentagram, Brunner recently branched out to forge his own firm, Ammunition. Headquartered in San Francisco, with an office in Padua, Italy, the company will continue to work as designers for hire, but Brunner has also started developing his own projects from scratch. Case in point: a new range of audio products developed with Interscope Records, including a prototype of an iPhone dock with speakerphone and music playback features. Brunner is probably best known for his Fuego outdoor grill, which he describes as a “campfire for modernists.” The concept was developed by Brunner at Pentagram, but production was handled by Ammunition, which now gets to reap the rewards of creating a successful product. “In general, designers are just happy to get good projects,” says Brunner. “That’s great, but sometimes we sell ourselves short. This was about realizing the power and impact of what we do.” Find out what’s next on the burner at ammunitiongroup.com.

Fuego. The grill that launched Brunner’s new company.
iPhone Dock. A new speaker design is the hidden technology under this sleek curved form.
Acme P2. The watch keeps time with modern graphics.

Taken from the January 2008 issue of our sister publication, California Home + Design. For more than a decade, CH+D has informed, celebrated and inspired the nation's most influential home and design market. Subscribe now.
 

With a blue-chip client list that includes HP, Palm, Polaroid and Apple, Robert Brunner is no stranger to the demands of high-tech design. His gift lies in his ability to create objects that are as beautiful as they are technologically sophisticated. Previously a partner at the prestigious design company Pentagram, Brunner recently branched out to forge his own firm, Ammunition. Headquartered in San Francisco, with an office in Padua, Italy, the company will continue to work as designers for hire, but Brunner has also started developing his own projects from scratch. Case in point: a new range of audio products developed with Interscope Records, including a prototype of an iPhone dock with speakerphone and music playback features. Brunner is probably best known for his Fuego outdoor grill, which he describes as a “campfire for modernists.” The concept was developed by Brunner at Pentagram, but production was handled by Ammunition, which now gets to reap the rewards of creating a successful product. “In general, designers are just happy to get good projects,” says Brunner. “That’s great, but sometimes we sell ourselves short. This was about realizing the power and impact of what we do.” Find out what’s next on the burner at ammunitiongroup.com.

Fuego. The grill that launched Brunner’s new company.
iPhone Dock. A new speaker design is the hidden technology under this sleek curved form.
Acme P2. The watch keeps time with modern graphics.

Taken from the January 2008 issue of our sister publication, California Home + Design. For more than a decade, CH+D has informed, celebrated and inspired the nation's most influential home and design market. Subscribe now.
 

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